When you have to move WordPress from one host to another, we recommend you use something like Backup Buddy or Duplicator. However, sometimes you get stuck without access to the WordPress admin area or something else happens and you have to backup manually. It’s very rare you’d need to do it, but a number of […]
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Heavier Google Plus Bias
I’ve previously noted how important Google Plus is becoming to both search engine marketing and social media marketing. But watching this video on how overly biased Google is in offering Google+ results makes me think perhaps I underestimated just how important. Don’t worry so much about whether or not the bookmarklet demonstrated in the video […]
More Than Affiliate Marketing
I’ve been doing online affiliate marketing since 2002 and have noticed a worrying trend for affiliate marketers: Google doesn’t seem to like us as much as they used to. Whether your affiliate business gets its traffic from pay per click, search engine optimisation, email marketing or social media, I’m sure you’ve found it’s getting a […]
Improve Your Facebook Status Update Visibility
Did you realise that just because you post something to Facebook, whether with your Profile or your Page, not everyone will see it? This is because of Facebook’s filtering algorithm called “EdgeRank”. I’ll spare you the technical jargon found in many guides and just give it to you straight. For a more technical explanation, check […]
How To Do Keyword Research
All search engine optimisation begins with keyword research. If you get it right you’re halfway home, but get it wrong and you’re in for a ton of frustration. There are many tools, both paid and free, that can help you with keyword research. I’ve tried many of them, but keep coming back to the tried […]
Matching Keywords To Pages On Your Website
So you’ve done your keyword research and figured out which keywords you want to go after with your site. If you’ve got a website already established your work is half done. Tweak a few pages, get some links to those pages and watch your site shoot up the rankings. Slight problem – which pages should […]
Understanding How Google Personalizes Your Search Results
This causes a lot of confusion. Why is it that when you search for your main keyword your website comes up, but when your best friend searches on their computer your site isn’t even in the top 10? Personalised Search Google & Bing’s success as search engines rises and falls upon whether or not they […]
What To Post To Twitter
With over 100,000 followers on Twitter and a pretty engaged audience, I often get asked by new people what they should tweet about. Let me begin by saying I don’t have all the answers and there are many different approaches to tweeting. Now that we have that out of the way, here’s my opinion. Regardless […]
Proper Meta Description Use
Meta Descriptions are a very important part of search engine optimisation, but not necessarily as you may have been led to believe. There’s no evidence that they directly affect your search engine ranking position, but they serve an important purpose, nonetheless. What Is A Meta Description? In the <head> section of a html document, there […]
Redirection Problem When Installing WordPress
I had an issue today with a wordpress installation that I’ve seen a few times and finally figured out how to fix (it’s *facepalm* easy!) The Problem When I installed wordpress on an addon domain through Fantastico Deluxe in the Cpanel area of a Hostgator Hatchling account (try saying that 10 times fast!), the domain […]
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