I have been hearing a lot of talk recently about building email lists. For a long time, building email lists was “THE” way to market online. Then they died off a bit in the general conversations. But they are now making a comeback to being “one of the best ways to market”. But why is […]
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Photo Dropper Nofollowed Links
Further to my previous post, where I said I’d look into how to “nofollow” links from the WordPress Photo Dropper Plugin… Open the file wp-content/plugins/photo_dropper/flikr-js.php. Scroll down to the code that looks like: var licenceHTML = ‘<br /><small><a href=”‘+license_url[1]+’” title=”‘+license_url[0]+’” target=”_blank”><img src=”‘+wppd_dir+’images/cc.png” alt=”Creative Commons License” border=”0″ width=”16″ height=”16″ align=”absmiddle” /></a> <a href=”http://www.photodropper.com/photos/” target=”_blank”>photo</a> credit: <a […]
Photo Dropper – WordPress Plugin Review
I’m always on the lookout for plugins that will benefit my wordpress blogs. I noticed recently that I don’t have much color on this blog and wanted to spice it up. I found Photo Dropper, which allows you to easily search for and add creative commons licensed photos. At the time of writing, I am […]
Edit the ‘Link’ Button in WordPress
I’m sick of having to put rel=”nofollow” and target=”_blank” into every tag when I’m posting (I am currently using WordPress 2.5.1 on my own host). I thought “there’s gotta be an easier way”. There must be a way I can edit the “link” button to add those html attributes automatically… There is. This is how […]
Why You NEED to Use Squidoo in Marketing
Note this information, while valid in 2008 when it was published, no longer applies because Squidoo has sadly closed its doors Regardless what you market, whether it be online or offline, services or products, physical products or infoproducts, it is crucial to use a service such as Squidoo.com. The main purpose of Squidoo is to […]
Multivariate (Taguchi) Test Calculation
Testing is central to marketing and SEO. I have researched and worked out how multivariate testing works. It is much better than the standard “A/B Split Test” as you can test multiple elements at the same time, making the testing process a LOT quicker. Multivariate testing has many different forms, depending on what you are […]
Understanding Taguchi Testing for Internet Marketing
I am currently trying to get my head around Taguchi multivariate testing. If you haven’t heard of it before, it’s a mathematical way of testing many different elements of (in this instance) a web page or an adwords ad. I’m sick of there not being any free information on how this all works, so once […]
Suffering Blogger’s Block?
I just read a great article that has helped me with my writing for blogs. Chris Brogan has written a list of practical ways to get around writer’s block. While it is tailored specifically to blogging, if you do any sort of creative writing, it’s worth checking out. He talks about getting a “scratch blog” […]
Web 2.0 is Here to Stay
I just read an excellent article by Jack Humphrey: Social Marketing Is Here To Stay. It’s a brilliant “State of the Web” address that is well worth the read. Jack talks about how the internet is constantly evolving (well duh! but apparently some people just don’t get it) and how the marketing methods that we […]
Web 2.0 Social Bookmarking Widget
We all know the value of Web 2.0. If you don’t, check out www.go2web20.net… Anyway… I just came across what seems to be a great tool for Web 2.0. It’s called Add This! and is found at www.AddThis.com. You know how you’ve got the bookmark buttons on the bottom of most (properly done) blogs? This […]
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